Thinkific Features: What You Can Do with the Leading Online Course Platform

When you’re building an online course, Thinkific, a fully hosted platform for creating and selling online courses without needing to code. Also known as a learning management system (LMS), it lets educators and businesses turn knowledge into revenue with tools for videos, quizzes, memberships, and automated emails. Unlike platforms that take a cut of every sale, Thinkific lets you keep 100% of your revenue—no hidden fees, no upsells. That’s why thousands of coaches, consultants, and small businesses use it to launch courses faster than ever.

Thinkific features go beyond just hosting videos. You can set up membership sites with recurring billing, build course bundles that bundle related lessons, and use custom domains to keep your brand front and center. It integrates with tools like Zapier, Mailchimp, and Stripe so your student data flows smoothly between systems. You can even add certificates that students can download and share on LinkedIn, which boosts credibility and encourages word-of-mouth growth. For instructors, the dashboard shows real-time sales, student progress, and drop-off points—so you know what’s working and what needs fixing.

Thinkific isn’t just for big brands. A yoga teacher in Birmingham uses it to sell 30-day challenges. A former corporate trainer in Nottingham built a $50k/year course on project management. A tech bootcamp in Leeds uses Thinkific to deliver prep materials before live sessions. These aren’t outliers—they’re normal users who started with a single course and scaled using Thinkific’s built-in tools. The platform doesn’t force you into rigid templates. You design your course layout, choose your pricing, and control every detail—from the color of your buttons to the wording of your checkout page.

What makes Thinkific different isn’t just the features—it’s the freedom. You own your students’ data. You can export everything. You’re not locked in. And if you want to add advanced functionality like quizzes with branching logic or drip content that unlocks over time, it’s all built in. No plugins. No extra costs. Just tools designed by people who’ve taught online and know what actually works.

Below, you’ll find real examples of how course creators use Thinkific features to boost engagement, automate workflows, and grow their businesses without burning out. From setting up automated email sequences to designing assessments that actually measure learning, these posts cut through the noise and show you what’s possible.